Perfect Harmony
MENA Effie

Perfect Harmony

To increase its association with music and its affinity with youth, Coca-Cola enhanced its Coke Studio platform making it cooler, more aspirational and more shareable. We signed on very popular artists as well as upcoming talents from across the Middle…
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The Performer
MENA Effie

The Performer

The Performer campaign turned the Chrysler 300 into a musical instrument.  The integrated campaign included a compelling 5 part TV campaign exploring, identifying and sampling the sounds of the Chrysler 300C.  The campaign was brought to life through technology led…
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