Creating more play in MENA
MENA Effie

Creating more play in MENA

With THE FANTA GAMING MASTERS, a first-of-its-kind gaming platform across MENA, Fanta called teens across various cities in the region to hone and show their gaming skills. It is an owned sustainable platform, across owned, earned, shared and paid media,…
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Stand Up and Make a Change
MENA Effie

Stand Up and Make a Change

We needed  to convince Egyptian teen girls that pads can improve their lives: Stand Up and Make a Change, without worrying about protection.  Whether on TV, in-store or online, our campaign aimed at inspiring them to pursue their ambitions.  Influencers…
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