Media Idea – Page 9 – MENA Effie
MENA Effie Awards

Let’s Open Up

To encourage people to remove labels and see without prejudice and to prove that we’re all the same, Coca-Cola removed people’s ability to see their differences with the world’s first Iftar in the dark and the first-ever label-less Coca-Cola cans. 25,600 articles, reaching 100s of millions worldwide Featured on leading worldwide news and media platforms […]