Gold 2021
The New National Anthem Edition

Category: Brand Experience
Brand Name: An Nahar Newspaper
Lead Agency: Impact BBDO Dubai
To motivate and encourage women to lead the Lebanese revolution and demand more representation, An Nahar took the bold unprecedented step in fixing a glaring injustice in the country’s national anthem. We added the word “women” to a line that spoke of Lebanon as the birthplace of men. A front page cover with the revised anthem and a full edition dedicated to women led to the new anthem becoming the chant of the revolution, one that is still being sung on the streets.