Silver 2015
Gucci Diamond
Cosmetics and Fragrances
Category: Cosmetics and Fragrances
Client: Procter And Gamble
Brand Name: Gucci
Lead Agency: You Experience
In a category were hundreds of new product launches happen each Year, Gucci was under pressure to deliver great trial and sales figures. We came up with an activation focusing on the 5 senses, driving consumers at the heart of the experience while focusing on Luxury, Diamonds and customized experiences.
Credits
Lead Agency: You Experience