Bronze 2015
A Journey of Women, Food and Change
Food & Beverage – FMCG
Category: Food & Beverage
Client: Nestle Middle East
Brand Name: MAGGI
Lead Agency: Publicis ME, Dubai
In a society where women are still expected to conform and follow, MAGGI Diaries tell the stories of women who dare to dream, discover and achieve. It’s all about the power of women to make a positive change in the lives of people around them, revealed through a journey of cultural and culinary discovery, Whether it’s by trying a new cuisine or embracing a new life challenge, MAGGI Diaries is inspiration to women everywhere to take the first steps towards making a difference.
Credits
Lead Agency
Publicis ME, Dubai