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crafting impact

The Art of Briefs, Creativity and Measurement

REGISTER NOW

ABOUT THE Masterclass

Hey there, young marketers! Ready to dive deep into the world of effectiveness and creativity? Join us for this electrifying 3-hour live workshop, tailor-made just for you!

Here’s the scoop on what’s going down:

Crafting Effective Briefs: Ever wondered what separates the good from the great? Get the lowdown on crafting mind-blowing creative briefs that’ll have your team saying, “Wow, where did that come from?” Uncover the secrets behind the most effective briefs inspire your agencies and departments. Let’s turn those ideas into legends!

Metric Magic: It’s not just about the journey; it’s about the destination too! Learn the ABCs of measurement metrics to kickstart your campaigns and wrap them up with a bang. Let’s make every data point count!

But wait, there’s more!

During this electrifying workshop, you’ll put your newfound wisdom to the test with a LIVE brief. Get ready to roll up your sleeves, flex those creative muscles, and unleash your inner marketing maverick! You’ll get real-time feedback from your fellow industry rockstars. Talk about leveling up! 

Led by the world and region’s most awarded marketing effectiveness guru – Tahaab Rais, Chief Strategy Officer and Film Director at Publicis Groupe, this workshop promises to be an experience like no other. Get ready to soak up knowledge, ignite your passion, and walk away with a shiny certificate of effectiveness to boot! 

So, what are you waiting for? Secure your spot, strap in, and let’s get ready to revolutionize the marketing game together! 

  • Date: November 2025
  • Time: 6.00 PM – 9.00 PM
  • Location: Beast House, Diriyah, Riyadh, Saudi Arabia

Who can attend:

  • Brands (Clients) + Agency
  • Managers, Executives of Marketing, Digital, Creative, Product, Brand, Strategy, Media, Communication and Account Managers

SPEAKERS

Workshop by

Tahaab Rais, Publicis Groupe ME&T

Chief Strategy Officer

Tahaab Rais, Publicis Groupe ME&T

Chief Strategy Officer

AGENDA

Young Marketers Roundtable

06.00 PM - 07.00 PM

Networking and Registration

07.00 PM - 07.10 PM

Opening Session

07.10 PM - 07.20 PM

Icebreaker Activity: Let's Get Acquainted!

07.20 PM - 09.00 PM
KSA Young Marketers’ Effectiveness Masterclass

Tahaab Rais, Publicis Groupe ME&T

KSA Young Marketers’ Effectiveness Masterclass

Join us for a high-energy 3-hour workshop designed for young marketers eager to master the art of marketing effectiveness and creativity. Led by award-winning strategist and film director Tahaab Rais, this session will cover:

  • How to craft powerful creative briefs that drive real impact
  • The essentials of campaign measurement metrics for success
  • A hands-on live brief challenge with peer feedback

Walk away inspired, equipped, and certified - ready to level up your marketing game!

REGISTER TODAY

**Note: NordStella reserves the right to refuse registrations that do not meet the criteria for the event.

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Pack of 5 Delegates​ [Bootcamp Dubai]

INDIVIDUAL SEAT​ [Bootcamp KSA]

INDIVIDUAL SEAT​ [Bootcamp Dubai]

INDIVIDUAL SEAT​ [TLP RIYADH]

Corporate Pack of 4 + 1 Free [TLP RIYADH]

Corporate Pack of 8 + 2 Free [TLP RIYADH]

Single Delegate Pass​ [TLP Dubai]

Corporate Pack of 4 + 1 Free [TLP DUBAI]

Corporate Pack of 8 + 2 Free [TLP DUBAI]

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