Dominic Fernandes

Dominic is a consummate advertising/marketing professional with a career spanning 27 years in various leadership roles at India’s leading advertising agencies. He is responsible for developing and implementing Emirates NBD’s marketing strategy guided by his belief that communication should be disruptive and deploy a 360 framework to truly engage and influence customers. Under his leadership, Emirates NBD was featured twice in a row as the No. 1 brand in the world in the ‘Effie Worldwide Financial Services Ranking’. Emirates NBD was also named ‘2016 Advertiser of the Year’ by the Dubai Lynx Festival of Creativity.

Dominic holds an Arts degree in English Literature and Politics and has completed the prestigious Harvard Business Leadership Programme.